Why Field Day?

For many of us, one of the best days of the school year began with abandoning our textbooks and spilling out of our classrooms for races and relays.

Field Day.

The energy of that day wasn’t about the chance to win. It was about the chance to play at all.

And while it felt carefree, none of the fun happened by accident. Everyone had a turn. A team. A lane to run.

The Field Day name is a reminder that so many of the most memorable experiences, online or on the field, don’t come from noise or luck.

They’re intentionally designed. They feel aligned with what matters most. They resonate because they’re rooted in something real.

Because what makes the game worth playing hasn’t changed. An audience is still won when your game matches your play — when what you show and what you say line up with who you are.

Our work is to make sure your visuals and voice come through in a way that makes choosing you feel effortless.

Because looking good isn’t the goal.
Being remembered is.

Vintage photo of children running from a brick school building, full of excitement and motion, capturing the playful, inclusive spirit that inspires Field Day’s design philosophy.

Beyond the schoolyard, sports have played a progressive role in leveling the playing field so everyone has a chance to play. They show us how the power of opportunity can shift what’s possible and reshape the game. That same spirit helps guides how Field Day defines success:

What a Field Day Win Looks Like

White number one on a dark green background. Field Day Designs brand elements featuring clean typography, balanced composition, and intentional design that reflect clarity, confidence, and collaborative creativity.
White number two on a dark green background. Field Day Designs brand elements featuring clean typography, balanced composition, and intentional design that reflect clarity, confidence, and collaborative c

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Visuals and voice work together seamlessly

INTENTIONAL

Large white number 3 on a dark green background. Field Day Designs brand elements featuring clean typography, balanced composition, and intentional design that reflect clarity, confidence, and collaborative c
White number 4 on a dark gray background. Field Day Designs brand elements featuring clean typography, balanced composition, and intentional design that reflect clarity, confidence, and collaborative c

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Large white number 5 on a dark green background. Field Day Designs brand elements featuring clean typography, balanced composition, and intentional design that reflect clarity, confidence, and collaborative c

ACCESSIBLE

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Everyone has the opportunity to play

ALIGNED

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Your work is shown at the level it deserves

What’s created feels true to who you are

Every design decision is driven by purpose

CONFIDENT

AUTHENTIC

Black‑and‑white portrait against a dark teal circular background, reflecting Field Day’s friendly, confident, and approachable design style.

Krista Schrage

MEET YOUR DESIGNER

You deserve a website that looks great and connects with your audience. It should feel uniquely yours, without all the hassle of achieving a custom look.

For over fifteen years, I’ve designed learning experiences, creative content, and websites that resonate with real people. No matter if I’m building curriculum, creating lead magnets, or designing websites, my goal remains the same: to make your message engaging, usable, and meaningful.

As your creative partner, I’ll support you from start to finish. Together, we’ll turn your ideas into something that converts with confidence through a clear, guided process.

Off the field, I’m a mom of two amazing kids, a proud Dayton Flyer, and a budding backyard birder. In true Chicago spirit, I believe hard work, kindness, and a good sense of humor will take you far in life and work.

Historic Soldier Field stadium in Chicago with neoclassical columns and curved seating, symbolizing hometown pride and Field Day’s roots in athletic heritage and intentional design.

“Do you know what my
favorite part of the game is?
The opportunity to play.”

-Mike Singletary, Chicago Bears Legend & Hall of Famer